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Cart.com Closes $25M Series A Funding

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Cart.com, a Houston, TX-based end-to-end e-commerce services provider delivering a fully integrated and owned suite of software, services and infrastructure to scale businesses online, closed a $25m Series A round of financing.

The round, which has raised over $45M in total funding to date, was led by Mercury Fund and Arsenal Growth, with participation from Moonshots Capital and Scarlet Venture Fund.

The company intends to use the funds to increase customer demand, make key hires, and accelerate growth as a -commerce-as-a-Service (ECaaS) provider in the ecommerce services space.

Co-founded in September 2020 by CEO Omair Tariq, former executive at Home Depot and COO of Blinds.com, and Executive Chairman Jim Jacobsen, co-founder and former CEO of RTIC Outdoors, Cart.com is an ecommerce solutions provider delivering a fully integrated and owned suite of software, expert services and infrastructure to scale businesses online. The company offers business solutions such as online store software, digital marketing services, fulfillment services, financial services, and customer service capabilities so brands of any size are able to work with a single partner to attain the same capabilities as some of the world’s largest companies.

The company has also made five acquisitions to date including online storefront software platform AmeriCommerce, a storage supplies business with nation-wide fulfillment capabilities, and two full service digital marketing agencies.

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