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Ecommerce Photographers Are Using Cut out Photo Background to Improve Product Appearance

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Ecommerce Photographers

There is an old saying that a picture says a thousand words. This cannot be any truer when it comes to eCommerce product photography. It is true that consumers lean towards brand names when it comes to making a purchase decision. However, no purchase decision is being made without a product image. Consumers need to know what they are buying and need to get a feel for how it will look on them. To create that visual appeal, eCommerce photographers are using cut-out photo background services to improve the look of the product.

How Cut Out Photo Background Improves Product Appearance?

A professional eCommerce photographer is highly skilled at shooting product photography. That’s what he or she does all day long and that is to shoot product images. Even with the state-of-the-art studio setup and a high-end top model digital SLR camera, product images will not come out as perfect as intended. No matter how good the image looks at a glance, it will never be ready yet for commercial use.

Why? It’s because the eCommerce platform is a whole different beast. It has some specific requirements that a photographer or a brand owner needs to adhere to in order to make an image suitable for publication. Sometimes clipping path service provider will need to be availed in order to get the images ready for product websites or product catalogs. By cutting out the photo background, product is now a standalone product that can be blended into any platform of choice.

What Happens If Clipping Path or Cut Out Background Is Not Used?

Without the use of a clipping path or cut-out photo background, the image is loaded with additional elements that are not needed for commercial purposes. if a clipping path is not used, the product will have a background and other additional elements that are not needed for product promotion.

For example, a small product can be shot on a table or within a lightbox. By removing the background, the table or the lightbox side walls or background can be eliminated. If they are not eliminated, the product will show the table or the lightbox in the image which is not professional to post on the website like that.

Say a flower vase image is taken on a table. The image will show the table along with the background in it. There might be other furniture, people walking behind it, maybe some construction materials or a step ladder by the staircase. These elements that are unwanted will make the product image virtually unsuitable for commercial use. If the background is not removed, this image cannot be used for commercial product promotion.

Small Investment for a Big Gain

It doesn’t cost too much to get the background removal or to cut out the background. An offshore company can do it for less than a dollar for a simple image or within one to three dollars for images with moderate complexity. This can be considered as a small investment that will produce more product sales and boost company profit. It is only common sense to follow this process if someone wishes to promote a product in a professional manner.

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BUSINESS

Not all photo background removal services can be weighted on the same scale

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photo background removal

Some items are produced as replicas. For example, you take a twenty-dollar bill and compare it with another one; they will both look exactly the same. The reason behind that is that they are produced to be the exactly same by the same minting machine. You take a tennis ball and compare it with another one of the same batches; they will look exactly the same. Even if you compare it with another brand, they will both look pretty much the same. However, when you compare one background removal service with another, they will not look exactly the same. In fact, they might differ in quality and look vastly based on the service providers.

Why there are differences in background removal service based on the service provider

Generally, when two individuals perform the same job that required special skills and have the option to use individual creativity, not both jobs will come out to look the same. One reason is the use of creativity. Since the individual is free to use his creativity in performing the job, the output differs. When it comes to structured jobs like factory assembly lines, one person is not doing the entire job. Since the job is structured and requires many individuals to perform it, the output looks pretty much the same. There is no use of creativity here. However, when it comes to creative jobs like Photoshop editing, the individual is free to exercise his editing skills and creativity in editing the image.

Even when creativity is not needed, in commercial photo editing, for example, individual work may vary based on expertise and intention. Someone who is dedicated to offering quality background removal service will take the time to do a great job. At least the output will be based on the efforts made. On the other hand, for someone who is less experienced and wants to do as many jobs as possible in an hour; the quality will be highly compromised.

Why background removal service companies intentionally offer low quality work

In the world of background removal service outsourcing, the competition is very high. A lot of companies are competing to get the business. Every single person or company that is trying to secure a client is trying to do that with the use of the internet. On a single Google search, tens of thousands of search results show up when you search for background removal service providers.

With this extreme competition, the only way service providers try to get a job is by offering lower costs. They think the lowest cost will get the business. While it is true in some cases where people go for the cheapest, it is not the standard entirely. Serious eCommerce companies and marketing agencies will hire people who are capable of offering the service that meets their quality standards. They are willing to pay the right price for the service. Taking less time in editing and doing a half-decent job might get someone some occasional business here and there, they will be mostly from individuals that require one-off services for personal work. Commercial work requires highest level of standards and only the best of the best will be surviving in this area.

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BUSINESS

Commercial insurance: why is it so important for companies?

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Starting and running a business depends to a large extent on a solid financial plan. So that this does not falter, entrepreneurs should protect themselves against risks that could endanger the existence of the company. Commercial insurance not only pays for damage to company property due to a fire in the company. Protection is much more important if third parties are harmed in the course of professional activity.

What is commercial insurance?

Commercial insurance represents an essential safety net for the self-employed, entrepreneurs and company owners. Regardless of whether they are the owner of a small business, restaurateur, hairdresser or freelance professions such as doctor or lawyer – commercial risks can lead to employees having to give up their profession in the worst case without the right insurance and, moreover, go into high debt with their private assets.

This is exactly what commercial insurance protects against. It is often referred to as company insurance and represents a bundle of different insurance policies such as insurance for candle makers and other small & large scale businesses.

. Interested parties can put them together depending on their activity and adapt them precisely to their insurance needs, based on the modular principle. Important questions are

•             In which industry insured persons are active,

•             Whether they employ staff and

•             Whether they own expensive machines.

Depending on the scope of insurance, the company’s property is insured against damage caused by fire, tap water, burglary, storms and hail. The insurance also pays out if third parties are harmed by the insured person or his employees in the course of their professional activities. The insured damage includes personal injury, property damage and financial loss.

What types of commercial insurance are there?

Depending on the industry and company, transport insurance, water damage liability insurance or other special types of insurance can also be useful.

•             Professional Liability Insurance

•             Public liability insurance

•             Property damage liability insurance

•             Content insurance

•             Company legal protection insurance

Which professional group needs which insurance?

Since the requirements of every company are different, there is no off-the-peg coverage with commercial insurance. One company should insure against some commercial risks while the other can do without them. Interested parties can find out what dangers threaten the financial existence of their own company and what specific protection is therefore necessary with the help of an expert in the field of commercial insurance.

Costs and test winners in commercial insurance

The cost of commercial insurance depends on many factors, such as the scope of insurance and the desired coverage. Therefore, it is not possible to name a price range for company insurance.

Test institutes also fail due to the complexity of corporate insurance, so that there are no current test winners. This makes it all the more important for those interested in choosing the right protection for their company to be supported by a specialist. He is familiar with the market and knows from experience which insurance company has a balanced price-performance package.

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BUSINESS

Mom-and-pop Business and its Technology– by Sageer Nelliparamban

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Nelliparamba

Mom-and-pop shops are referred to small retailer business entities that are owned by a family and work independently. Usually, these stores are operated in one location and are a great source of personalized products for the local community. Mom-and-pop stores are gaining a competitive edge through their interactive services, availability of personalized products, and the buyer’s concept of holding up the local economy.

The small business entities’ owners often want to retain their business low tech and manageable as entrepreneurs. But in long run, they need to employ technology for the expansion of their company in order to gain higher profits and stay competitive. With this ideology, mom-and-pop stores can expand with the utilization of technology in different ways.

With the wise use of merchant accounts and wide processing options of credit cards, internet payments have provided the business owner with high-tech options and more convenient means of receiving payment from buyers all over the place. Besides the physical payment methods, these formidable solutions of payments are becoming the major source of expansion in this small retailer business.

Point of sale is also a useful software that provides tech-savvy solutions for shop owners to run their registers from large workplaces. Nowadays publicity of seller items has become plain-sailing with the emergence of website technology. This is a huge platform for sellers and business owners to showcase their products to people all over the world.

According to Sageer Nelliparamban, In order to run a formidable website, mom-and-pop shop owners need to appoint a qualified and experienced website designer who can create many advertising pages that impart captivated image of the selling item in the customer’s mind.  When website designing is coupled with a good marketing strategy, a company will find ways to help its cause provide ease to the clients.

Mom-and-pop business owners always need analytics whether they run a market campaign or host a website. With the utilization of Google Analytics and StatCounter software, these small retailer business owners can track visitors and watch the working efficiency of advertising campaigns. Moreover, they can also see what parts of their websites are most browsed and observed by the people; hence they can change their approaches to bring in more customers with limited financial resources.

Mr. Nelliparamban concluded, For as long as these small business entities have existed, they would constantly face the restricted sourcing information, unsteady cashflows, and opaque pricing. To overcome these stumbling blocks technology has gained much value not by replacing the anchoring role of mom-and-pop shops in the community, but by enabling them to make handsome money and become more resilient.

We are stepping into a future where offline customer shopping will co-exist with online consumer commerce as physical infrastructure in the markets is still having catch-up roles with digital infrastructure. Whoever makes head or tail of how to build confidence with mom-and-pop business owners takes a crack at becoming the operation systems of a retail economy that is worth multibillion dollars.

Sageer M. Nelliparamban is an adroit software engineer and distinguished for his innovations and extensive knowledge about the latest current industry trends and advancements. He achieved numerous certifications and holds degrees in Masters in Information Technology, and Masters of Information Technology Management. Mr. Nelliparamban worked as a CTO of Online checkwritter.com and zil money in Texas, USA, and also gave his services to Tyler petroleum Inc.

As a Management officer, he worked with Telstra-Australia and has an excellent career in the retailer industry with 10+ years. He is currently serving as a Senior Developer, Designer, and Technology Innovator at East Texas imperial Petroleum, Tyler, Texas USA.

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