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These Are The Secrets To Successful Content Marketing – Georgia Emily Austin



The pen may have always been mightier than the sword, but now more than ever, the power of words is ubiquitous. Browse the web and persuasive words entice visits to pages where factual – and not-so-factual – information is available instantaneously. Shop online and product descriptions grab prospective buyers by the wallet. The words in use may not be Shakespeare, but their ability to shape human thought and behavior is astounding. But, how do writers harness this power to make their words stand out? Georgia Austin believes it’s down to the three ‘P’s: Performance, process, and people.

She’s the visionary entrepreneur behind global copywriting agency Wizard of Content, and she’s on a mission to help companies generate brand equity through words. As Georgia says, “Words are incredibly powerful things – they can truly make or break your business.” For her, excellent copy performs for Google search, triggers an emotional response in its readers, and – crucially – results from a carefully cultivated client-writer relationship.

Georgia Austin has taken Wizard of Content in an unorthodox direction to deliver these three qualities. Instead of setting up a traditional office and HQ, she has chosen to launch the company as a fully-remote entity. Georgia employs a team of specialist freelance writers based worldwide. It is an approach that allows her to leverage their writing skills without being limited by location. She says, “I love the fact that my writers live in all corners of the world – after all, your creativity flourishes when you are in new settings, places that you love and that make you feel energized”.

The creativity that her non-corporate approach unlocks allows her writers to deliver emotionally engaging, compelling content. Coupled with an in-depth, unrivaled understanding of best SEO practices, Wizard of Content has expanded at an exponential rate. Starting with just her laptop and a Fiverr (a freelance marketplace) account in April 2020, Wizard of Content has grown to employ over 70 writers worldwide and is on track to become a multimillion-dollar business. Georgia Austin attributes this success to the quality of the writing and the excellent SEO performance. But also to the young, dynamic team driving the company forward.

She says, “We’re forward-thinking and adaptive to change, and we speak like friends with our clients.” For Georgia, defying the traditional client-business relationship means her writers can deeply understand each unique brand and can weave the business story thoroughly into the copy. She uses her global network to her advantage too. Georgia says, “We pair clients with specialist writers who don’t just have the most experience in their field, but share a genuine love and interest for it too.” It doesn’t matter where the writer is based – what matters is their expertise. The result? More dynamic, compelling content.

To stand out, copywriting needs to appeal to people. It needs to engage human emotions to shape behavior, whether getting someone to sign up for a newsletter or buy a product. However, without state-of-the-art SEO knowledge, even the most beautifully-written copy can get lost in the internet ether. For Georgia Austin, the two go hand in hand. But before the pen is even put to paper, the process of cultivating close relationships with clients to understand the brand and goals is a crucial first step.

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Riviera Maison Sideboards Are Perfecta to Save Space at Your House



Now a day it is very hard to get a house with the desired space requirement. The prices of real estate are rising at such a pace that it has become almost impossible to keep pace with it. But the increasing population also demands a roof to get under it. 

Therefore you may have to compromise with the amount of space you require to live in the house of your dream. In these conditions, we generally have to change our furniture so that we can get enough floor space to live in. There are several agencies that serve people by giving them innovative ideas about furniture. They advise you to keep the furniture in such places that will not acquire the floor space to too much. Rivera Maison sideboards are made in such a way that you can also use all your desired furniture as well as have enough floor space left for your other works.

A Riviera Maison sideboard is very durable as well as made of high-quality materials. There are sideboards of different items available in the shops of Riviera Maison. You can easily get to some of their stores for an order online to get your favorite furniture. If you want a sideboard made of wood then you will get different kinds of designs there. Though wood is the main material to make them, they are lightweight and are really beautiful to look at. 

They even do not acquire so much space and leave enough floor space for you. You can also mount them on the wall to make them look like cupboards. Other than wood, fibers, as well as plywoods, are also available to make such sideboards that look very fancy and modern. You can also get sideboards according to the color of your house. This will give the room a different kind of look.

If you want to have a sideboard customized as per your room or the other furniture present there in your house, you can also call all the experts and take advice from them on how the sideboard should look like. They will give you the best suggestion about the sideboard’s shape, size, and color to match with the other things in your house.

If you want to know what are the uses of a sideboard then the answer will be there is no specific use of a sideboard. If you fix the sideboard on the walls of your study room then you can use it as a study table also. You can keep the books, as well as a lamp on it with a chair, besides sitting on and reading.

On the other hand, there are drawers to keep the necessary files as well as documents and other things like pens, pen drives, etc. There are brackets in it which can be used also to keep things like your beddings, your dresses as well as your electronic devices like laptop, mobile phone, etc.

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Storing Kratom: Key Things To Remember



Kratom is a herbal product that has become famous in the US, and if you use it, you should know how to store it. The thing is that it is a sensitive substance that is best in the first 3 months. It grows in hot and moist conditions, and keeping it safe can help save you money. So, read the article to know the preferable ways you can use to keep it best when you store kratom at home. Buying a reasonable amount of time would be the best choice for you. 

Environmental factors to consider

When it comes to kratom, the environment can be a big enemy to keep it safe. Therefore, you should avoid losing its best condition due to the environment.

Avoid Moisture

Please keep it safe from moisture as it can be harmful to your magic substance. When exposed to moisture, there are chances of it getting algae. 

Avoid Oxygen and UV Lights 

Kratom is among the substances you cannot store in a place with oxygen. So, try to save in a store that does not contain oxygen. You can keep it in an airtight container. 

Interestingly, you cannot expose this herbal product to the light, which means you cannot leave it under the sun. The sun is bad as it can cause a build-up of bacteria in it. If this happens, you will lose the characteristics that kratom has. So, avoid keeping it in the open as it can also change in the alkaloids that it contains.

No Temperature Fluctuations

Temperature is another enemy that can hurt your special product. So, keep it safe from any such fluctuations. This thing means you should try keeping it at a consistent temperature that you can manage inside your house or anywhere you store it. At the same time, it is not recommended to store it for more than a year, no matter what kind of protection you have. 

Some Other Things to Avoid

Some other things you should avoid to keep it safe are not checking it after some time. If you do not check it regularly, you may have problems that you fail to detect until it is completely wasted.

The enthusiasts have experienced that keeping it close to something that has a strong smell can also cause problems. It may catch the smell, and you may lose its unique aroma.

If you keep it in a freezer, you should keep it in an airtight container. Try to keep it in a place that does not have any harmful environmental factors to ruin the taste or the smell. At the same time, some factors can cause problems with its chemical composition and can cause it to lose the special features that you use it for.

Preferable Ways that Work

Although there are too many ways kratom cannot be stored, you can use some extremely helpful ways. Some top methods would be:

  • Always keep it in something airtight to avoid any air passing into its zone. Try to use containers like zip-lock bags as they are easy to seal, and you can open them without distorting the whole substance.
  • You can keep kratom for longer if you do not expose it to environmental factors. So, never keep it open in the air. At the same time, you can try using some silica to keep it safe and help keep it dry. So, when it is airtight and dry, it won’t catch much contamination. Moreover, it will be safe from moisture and oxygen.
  • If you do not have a dedicated store to keep it, you can try keeping it under your bed. When you do that, do not forget to keep it safe.
  • Some enthusiasts recommend keeping it in a dry closet or a treasure chest. When you do that, try to choose a place with no windows so that no moisture can get into the container.

With these measures, you can surely keep this magic product safe and use it for longer. 

How do you know kratom is no more the best

Even though you can keep it safe for long enough to consume it, there can be some instances that it may not be best to use. So, before using self-stored kratom, make sure it is its best. 

Some signs of it not being the best are that it does not contain the smell it usually has. In such conditions, you may notice a loss of smell. This condition is an indication of it not being the best anymore.

Sometimes, you may notice a loss of color. And if you keep it in a freezer, keep checking it after some time. To ensure that it does not have freezer burns, you should keep checking it when you keep it there so that you can spot it early enough to avoid any big loss.

Sometimes, contaminants can cause it to decay. So, if it has decayed already, you should avoid using it and dispose of it. At the same time, you may see signs of mold forming on it. If you see any of these signs, do not use it. And to avoid any reasons to cause such problems, you should buy it from an authentic vendor to be relied upon. Many vendors sell authentic products that you can keep stored for a year. So, deal with sellers who keep fresh products.

Last word

Kratom is a sensitive product that you can keep stored for a year if it is fresh. To avoid any rotting or decay, keep it away from oxygen, moisture and rapid temperature changes.

The enthusiasts believe that you should avoid keeping it in the open and try airtight containers like zip-lock bags. Treasure chests, freezers, and keeping under a bed would work too. It would be best to keep it in a place without windows to ensure zero moisture contamination. If you have any signs of decay, algae, change in smell or others, you should try not to use it.


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A complete review about Norstrat Consulting That You Can’t Miss



review about Norstrat Consulting

If you are looking for a helpful review about Norstrat Consulting company, who will help and advise you on your business, here is a complete review for you!

If your company is plagued by dysfunctional team relationships, poor performance, and a lack of a strategic plan, Norstrat will help you just that!

However, there are too many consulting companies and brands in the market, so you will need to spend some effort choosing which one will be suitable for your business.

And that’s why we are here to compile a comprehensive review about Norstrat Consulting in this article. Let’s check it out!

1.  Norstrat Consulting Overview

Norstrat’s overview

                                         Norstrat’s overview

Founded in 1990, Norstrat has a large number of consultants, and a range of experience to offer. They specialize in a wide range of marketing services, with a particular emphasis on public relations.

Moreover, this company develops online platforms to let you manage day-to-day operations in accordance with their business needs. They also help you create a marketing strategy and monitor various types of competition.

And yet, by employing a unique strategy, Norstrat can help you in making the most of your internet presence to achieve stunning results.

Norstrat also worked with successful companies such as Radarsat 2, Maritime Coastal Defence Vessel, Radarsat Constellation Mission, PolarSat Mission, Arctic Offshore Patrol Ship…etc

2.  Norstrat strategy

This consulting company offers several different types of strategic consulting services and has expertise in a variety of sectors:

  • Supply specialized skills and expertise that your organization lacks.
  • Provide an external standpoint to internal challenges.
  • Prompt a new and different perspective on customers or marketing strategies.
  • Allow you to focus on product development and overall operations.
  • Encourage and convey acquisition in a practical way.
  • Bring out-of-the-box ideas to refresh a business
  • Provide training and resources to staff and management

Above all,  Norstrat will be essential to the smooth operation of your business. You can get a complete package in terms of promotion. Furthermore, they will willingly assist you in improving yours. Sounds great, right? Don’t stop, there is still a lot of interesting information waiting for you.

3.  Norstrat’s team

About Nortart’s team

                                    About Nortart’s team

Definitely, all of the consultants are professionals in their respective fields and well-connected within the military and government. It’s the reason why they have extensive experience in designing and developing innovative services for clients.

Unlike some consulting firms out there, they don’t offer a one-size-fits-all arrangement. Their worth comes in finding out about every customer’s business and objectives, as well as tailoring guidance and methodological counselling to the specific challenges that the company encounters.

It can be a game-changer for your organization to be advised by an industry expert as it can provide genuine emotions of serenity while also increasing the likelihood of success. One of the most significant advantages is that you will receive genuine advice from a subject matter expert.

4.  Norstrat’s client

If you wanna see more results without searching too much, we will give you a list of them client (Fortune 500 companies) below:

  • Ultra Electronics Marine Systems
  • Saab Technologies Canada (via H+K)
  • Raytheon Canada Support Services
  • Northwestel (via H+K)
  • Northrop Grumman (via H+K)
  • Petroleum Research Newfoundland and Labrador
  • MacDonald Dettwiler
  • L-3 Ocean Systems
  • L-3 MAS (via H+K)
  • Calian (via H+K)
  • L-3 MariPro
  • Kraken Sonar Systems
  • Hill+Knowlton Canada
  • General Dynamics Canada
  • Deloitte
  • Cassidian
  • Canadian Light Source (via H+K)
  • Babcock (via H+K)
  • Astrium SAS
  • AlphaSights
  • Aker Solutions
  • Airbus Defence and Space
  • Canadian Space Agency (via Deloitte)
  • Canadian Coast Guard

5.  Norstrat’s additional training

Norstrat’s additional training

                                   Norstrat’s additional training

How about additional training? This is one of the limelight of Norstrat. They offer a variety of workshops for employees that cover topics such as soft skills, time management, and business ethics.

Many of these workshops can be advantageous to your employees, whether you want to be a successful manager or simply improve your marketing strategy, it will help you stay up to date on the latest developments.

How can they do it?

Simply, Partnership and Leadership Program are two of the training programs that focus on developing leadership skills and strategies. These two are designed to help employees develop new skills and adapt to customer-focused roles.

6.  Q&A

6.1 Why should you choose Norstrat?

Why is Norstrat subtable for you?

                                Why is Norstrat subtable for you?

After all, should you choose Norstrat? We think you got the answer!

Norstrat Consulting is the perfect fit for your business if you need a professional growth strategy with in-depth experience and a great support team.

Many governments and business clients have entrusted them with their projects due to its unique competence in the domains of technology and communications. Norstrat’s expertise has expanded its scope and made it an invaluable asset for any organization.

Subject Matter Expertise Of Norstrat

  • Member of 2014 Victoria Strait ExpeditionAuthor of papers on Canada’s North, Northern Strategy
  • Conference Papers and Presentations
  • Extensive Northern travel and contacts

Northern System Development Experience

  • BAPS Iceberg Tracking System
  • IDIAS Sea Ice Mapping System
  • MCOIN III Recognized Maritime Picture
  • Radarsat II Arctic Surveillance
  • AIS-Space Arctic Marine Surveillance and Tracking
  • Radarsat Constellation Mission

 Business Development Experience Of Norstrat

  • More than $200 million in Federal Government Win
  • Campaign Strategies
  • Bid Management
  • Proposal Management

 Project Definition Experience

  • The Arctic Sub-surface Surveillance System (ARCSSS)
  • Maritime Coastal Defence Vessel (MCDV)
  • Joint Support Ship (JSS)
  • Halifax Class Modernization / FELEX
  • Arctic Offshore Patrol Ship
  • PolarSat Mission
  • AIS-Constellation Mission

  Major Capital Project Experience

  • Maritime Coastal Defence Vessel
  • Radarsat II
  • Radarsat Constellation Mission

6.2 How much does Norstrat services cost?

Norstrat’s professionals enjoy working on customized packages since there are so many elements to consider: not only what products or services their business wants, but also what industry they operate in, as well as other factors like business size, etc…

Therefore, the company offers their services in packages, which can only be accessed after you fill out the contact form on their official website. After that, it will get back to you with what they have available and how best it would serve your business goals. Also, the experts will work with you to create a customized package that’s perfect for your needs.


Now that we guess you got a lot of information about Norstrat Consulting and why they are suitable for your business. If you have any questions about Norstrat Consulting and their service, please comment below to let us know.

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