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These Are The Secrets To Successful Content Marketing – Georgia Emily Austin



The pen may have always been mightier than the sword, but now more than ever, the power of words is ubiquitous. Browse the web and persuasive words entice visits to pages where factual – and not-so-factual – information is available instantaneously. Shop online and product descriptions grab prospective buyers by the wallet. The words in use may not be Shakespeare, but their ability to shape human thought and behavior is astounding. But, how do writers harness this power to make their words stand out? Georgia Austin believes it’s down to the three ‘P’s: Performance, process, and people.

She’s the visionary entrepreneur behind global copywriting agency Wizard of Content, and she’s on a mission to help companies generate brand equity through words. As Georgia says, “Words are incredibly powerful things – they can truly make or break your business.” For her, excellent copy performs for Google search, triggers an emotional response in its readers, and – crucially – results from a carefully cultivated client-writer relationship.

Georgia Austin has taken Wizard of Content in an unorthodox direction to deliver these three qualities. Instead of setting up a traditional office and HQ, she has chosen to launch the company as a fully-remote entity. Georgia employs a team of specialist freelance writers based worldwide. It is an approach that allows her to leverage their writing skills without being limited by location. She says, “I love the fact that my writers live in all corners of the world – after all, your creativity flourishes when you are in new settings, places that you love and that make you feel energized”.

The creativity that her non-corporate approach unlocks allows her writers to deliver emotionally engaging, compelling content. Coupled with an in-depth, unrivaled understanding of best SEO practices, Wizard of Content has expanded at an exponential rate. Starting with just her laptop and a Fiverr (a freelance marketplace) account in April 2020, Wizard of Content has grown to employ over 70 writers worldwide and is on track to become a multimillion-dollar business. Georgia Austin attributes this success to the quality of the writing and the excellent SEO performance. But also to the young, dynamic team driving the company forward.

She says, “We’re forward-thinking and adaptive to change, and we speak like friends with our clients.” For Georgia, defying the traditional client-business relationship means her writers can deeply understand each unique brand and can weave the business story thoroughly into the copy. She uses her global network to her advantage too. Georgia says, “We pair clients with specialist writers who don’t just have the most experience in their field, but share a genuine love and interest for it too.” It doesn’t matter where the writer is based – what matters is their expertise. The result? More dynamic, compelling content.

To stand out, copywriting needs to appeal to people. It needs to engage human emotions to shape behavior, whether getting someone to sign up for a newsletter or buy a product. However, without state-of-the-art SEO knowledge, even the most beautifully-written copy can get lost in the internet ether. For Georgia Austin, the two go hand in hand. But before the pen is even put to paper, the process of cultivating close relationships with clients to understand the brand and goals is a crucial first step.

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6 Ways You Can Make More Money When You Sell Your Home



To get the most value out of the home that you’re selling, you must always take the right measures to make your house stand out above the rest. Whether you are selling an old family home that needs some work, or a newer house that no longer suits your daily needs, everyone wants to be able to make the most money out of their home sale.

If you’re in the process of selling your home and want to get the most capital out of your property as possible, take a look at the following 6 fast and easy ways to make more money when selling your home.

Renovate to Raise Home Value

There are a few different things that you can do in order to raise your home’s value when selling. Renovating or doing some minor upgrades to your home is one of them. Making home renovations can increase the value of your home by adding luxurious elements or even increasing livable square footage. Renovations and upgrades that will help you succeed in raising the overall appraisal value of your home prior to selling include:

  • Kitchen upgrades including new stainless steel appliances
  • Removing popcorn ceilings
  • Raising ceilings and removing non-load-bearing walls to create open spaces
  • Building add-ons and finishing unfinished basements
  • Creating large walk-in closets
  • Replacing bathroom lights and fixtures
  • And more

Consider Curb Appeal

Another great way to make more money when you sell your home is to add curb appeal. Curb appeal is the aesthetic appeal that your outdoor yard spaces have, as well as their practicality for use year-round. The following outdoor projects can add a lot of monetary value to your home’s property when getting an official appraisal or marketing to potential home buyers:

  • Doing landscaping
  • Planting mature trees
  • Cultivating garden beds
  • Creating native-plant rock gardens in desert locations
  • Building a pool and hot tub in warmer areas
  • Adding a greenhouse for year-round gardening
  • And more

Price Your Home at True Value

When you know the true value of your home and are able to price accordingly, you are far more likely to make more money when selling it. When a house on the market is priced way too low, potential buyers tend to shy away from it because they believe that there could be underlying issues with the home. If a house is priced way too high, on the other hand, it will be impossible to encourage a bidding war against two potential buyers. 

When your home is priced at true value, you are more likely to get multiple competing offers, therefore driving the price up and allowing you to obtain a higher profit when the sale closes.

List Your Home as For-Sale-By-Owner

A great way to make more money when you sell your home is to list your home as FSOB, or for-sale-by-owner. Listing your home to sell by yourself means saving on the costs and commission fees that you would otherwise pay a real estate agent. Rather than giving a portion of the sale price to your agent, you will be able to keep it as part of your home sale capital.

Enter the Market at the Right Time

Entering the real estate market at the right time is of the utmost importance when selling your home. It can make the difference between selling at a profit and selling at a loss. The best time to list your home for sale is between the beginning and end of May, according to many real estate specialists. During this window, home-buyers are looking for their perfect summer property and are willing to pay higher prices. Sales often tend to close faster during this time frame, meaning that you won’t have to wait a long time for your pay-out.

Sell to an All-Cash Buyer

The sixth tip for making more money when you sell your home is to sell to an all-cash buyer. All-cash home-buyers are potential buyers that already have the full amount of cash on-hand. Rather than applying for a mortgage loan to buy your home, they are able to present a no-obligation all-cash offer.

Many companies, like the one described on the TruePath Properties Website, are happy to buy your house “as-is”. This means that you will save any money that would otherwise go towards renovations and upgrades, leaving you with more money in the long-run.

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How to get your Home Loan Approved with these Tips?



How to get your Home Loan Approved with these Tips?

The most common of all the problems that people face when they are buying a house is that the home loan gets rejected. There are many reasons as to why the application is denied confirmation. The applicants start to panic and become frustrated. But a piece of wise advice to them is to stay calm and think over the things you did. As it is said that the solution is always in the problem; so applicants must look into every step of the application process and find the solution.

Tips to get Home Loan Approved

If you think that has done everything in the right way but still you are having problems in the loan application process then it is definitely you have missed a certain point. Many people think that buying a specific kind of house will not create this problem but it doesn’t matter because the loan can be rejected for normal and even stop renting to own homes.

Check what obstacles are there

Loan applicants face many obstacles when they are buying a house. These issues were not so much criticism in the past few years but in recent days; it has become harder for people to apply for a loan. The obstacles that applicants face are;

  1. The application gets rejected in the very beginning.
  2. The credit score is not enough.
  3. No constant source of income.
  4. Not providing collateral.
  5. Hidden charges and fees

Be Very Patient

The time of approval of the loan depends on the type of loan you want to apply, the lender you want to apply to, the amount that is mentioned, and whether the collateral is available or not. All these factors are playing a vital role in the approval of the loan. You have to be very patient after applying because it can take time for the lender to verify each and every aspect of the application.

Have all the documents prepared

On several occasions the paperwork required for approval is incomplete. If anyone of the document is missing then you have to face rejection. So if you want your loan to be approved within the time then you have to be ready with the following documents;

  1. Personal information
  2. Records of your employment and income
  3. Data about your assets
  4. An account of your savings

Adjust the limit of the money borrowing

On several occasions, the loan amount that the applicants put into the application; is not realistic and is not accepted by the lenders. You have to look closely at the amount that you want to borrow. If you want a large amount then you have to be prepared to pay a considerable amount in installments.

Change the expenses according to the budget

Making a budget will help you with the arrangement of money for the advance to be paid for the loan amount. You have to write down each and every point of the expenses; then act accordingly. But if you are having problems with this matter then you can get help from professionals like Stop Renting Bunbury to arrange for the expenses of the budget.

Hire a property lawyer for further assistance

There are many terms and conditions that are really difficult for a layman to understand. So you will be in need of a property lawyer; with whose help you can go through the loan application well. This lawyer can also become your representative when you are unable to attend any of the meetings between the two parties.

Research on the demand of lenders

Different lenders have various demands and when you don’t know the needs; it becomes a problem. The borrower must do thorough research on the demands of the lender. But you have to keep in mind that you find at least three lenders; so that if one lender rejects the loan then the other can be approached.

Know what questions the lenders will ask

There are several questions that lenders have to ask borrowers before giving their approval. These are important because it is a kind of security the lenders get.

  1. Are the borrowers in the same job as before?
  2. What is your income per month?
  3. Do you have any previous debts?
  4. Do you have an asset?
  5. What is the amount of down payment?
  6. Which type of house do you want to purchase?

Determine the type of home loan best for you

Another critical mistake that buyers make is that they apply for the wrong kind of home loan altogether. The best thing to do is to find loans that are exclusively for buying a home. Categorize them according to the terms and conditions and decide the type of loan that is the best for you.

Is loan good for Stop renting to own homes?

Although the process of buying a house through Stop renting to own homes is slightly different but applying for the loan is also a good option. In this the final payment is made after the rental period has finished and the buyer has made up the mind to purchase it.

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What Is Cryptocurrency? Everything You Need To Know



A cryptocurrency is a form of virtual currency that does not exist in physical but digital form, is not backed by any government or central bank of any country, or underlying asset. However, it has an active market and is listed on specialized sites called exchanges. An exchange is a site that allows trading between different currencies, digital and Fiat (fiduciary currency). Exchanges are financial markets that allow, under the free game of supply and demand, to give an economic value to bitcoin. Experts from Results Tax Accountants will try to explain the concept of digital currencies in this post.

Concept of digital currencies

Bitcoin is considered a virtual currency. In essence, it is a unit of digital value that can be exchanged electronically. It has no physical existence. Its creation and monitoring are done through a computer network, using complex mathematical formulas, and not through a single authority or organization.

The popularity of bitcoin is increasing, although it is true that it is far from other payment systems, its adoption is growing every day. It is worth mentioning that in some countries its use is already widespread and they consider it as a means of payment. This happens, for example, in Japan, Sweden and Switzerland, among others. Nevertheless, in other countries its use is illegal.

What is bitcoin?

Bitcoin is a consensus network that enables a new payment system and a fully digital currency. It is the first peer-to-peer decentralized payment network powered by its users without a central authority or intermediaries. From a user point of view, bitcoin is like money for the internet. Bitcoin may be the only triple accounting system in existence.

Usage of Cryptocurrencies in the world

More and more people and businesses are accepting bitcoin, restaurants, cafes, internet portals, personal services, etc., since your payment is very easy to make from an application or virtual purse/wallet installed on your smartphone or desktop, by entering a recipient’s public address and a user’s private key or the QR code and the amount to pay and just giving it Send. And getting them is also relatively easy today, since you can buy them at a foreign exchange house —exchanges—, receive as payment for personal goods or services, buy from trusted people or buy with a credit card on certain internet portals and at ATMs. When talking about bitcoin, you have to talk about cryptocurrencies and you have to know that there are already about 2,400 cryptocurrencies in the world, such as Ethereum, Litecoin, Dash, Ripple, etc. and each one has a particular use and that have been gaining value over time.


Bitcoin is known as electronic money; many businesses around the world receive it as a form of payment and others keep it for its valuation. In accordance with the national regulations of the Civil Code and the Commercial Code, it would be considered as an intangible asset of real right whose transactions would be assimilated to a swap. The accounting treatment would be Inventories or Intangible depending on the economic activity of the entity, whose tax effects would be part of the Gross Equity of the taxpayer.

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