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Waiuru – Reinventing the Real Estate Industry with Customer-centric Solution



Real estate is an umbrella, diverging into various subsets encapsulating emerging technology – from smart home devices to property management software. In contemporary times, a range of facilities have been incorporated and enabled by the “Internet of Things” or IoT.

Over the past decade, the industry has evolved, comprising cloud-based software. The integration of technology frames convenience and transparency by processing transactions, sourcing deals, and managing properties to provide exceptional customer service.

Working in a dynamic industry like real estate, where customer service is the priority in order to thrive in the market, property managers and those involved in the industry must integrate technology solutions to improve the lifestyle of the residents. As Micheal Mielder says,

“Success in real estate comes down to two factors: taking care of and valuing the customer.”

A study reveals that focusing on customers drives sales; ninety-three percent of individuals will spend more with a company that prioritizes customers. Hence, focusing on customer-centric solutions addresses the challenges and escalates effectiveness in aspects like tenant services, transactions, and management. With that, many companies in the real estate industry have transformed their operations, streamlining administrative tasks.

Correspondingly, with the increasing demand for an enhanced lifestyle, Waiuru, a privately held Brazilian company operating in the real estate and property management industry, provides advanced technology solutions.

As we live in the digital age, we are bound to experience the greater impact of technology to streamline business operations. Thereby, the company specializes in customer-centric applications and software solutions for property managers and administration through a tap–mobile application – with the mission to revolutionize lifestyle.

Waiuru was established three years ago, on July 15th, 2020, by Juan Gonzalez, cementing the foundation in the city of Sao Paulo and entrenching the expansion of operations in Miami. The company aims to assist in day-to-day operations through its solutions for residents, employees, project managers, and administrators. Waiuru offers contemporary and practical integrated solutions through a mobile app allowing users to take accountability for their schedules and organize them accordingly.

Through the app, residents can check if they comply with the rules and regulations of the condominium with convenience. In addition, the app offers a solution to pay bills and maintenance fees, access lost and found, receive condominium activities, and many more relevant features that bridge the gap between the resident and management to stay updated and part of the community.

In the context of convenience for employees, the day-to-day operational activities of the condominium are solved through the app in real time. The administration can monitor the daily task list, control the visitor permits, collect deliveries, manage the lost and found list, respond to residents’ queries, and authorize access to the main entrance.

Moreover, the managers can effectively monitor all the functionalities – from visitor registration and approval to rent reserve space and control the recreational activities for residents in addition to updating the news feed, registration of pets, booking incidents, and collecting deliveries.

Disrupting conventional methods, Waiuru, with its interactive technology, offers a stress-free life by creating a platform that encourages communication between various parties for the improvement of the community and achieves real-time transformations. With the app, every individual part of the condominium’s community has access to information about the apartment, whether about the payment dues or vehicle parking.

With Waiuru, many have reinvented their lifestyle without worrying about the maintenance and update of their condominium. The convenience and transparency of the app have allowed those in the community to take greater control of their daily lives, as proven through the testimonials given by clients.

As we are bound to walk on the path of the digital age, with no other alternative to achieve success, the real estate industry is poised to benefit more from the advent of technological advancements. Nonetheless, the shift to a data-driven and customer-centric approach has become a fundamental aspect of the real estate industry – innovating two-way communication with community members.

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